Privacy Policy

Last Updated: November 25, 2025
Company: ZANEL ENTERPRISE LLC d/b/a NOLEY (“NOLEY”, “we”, “us”, or “our”)
Registered/Mailing Address: 30 N Gould St, STE R, Sheridan, WY 82801, USA
Contact: hello@noley.com

Introduction

We care about your privacy. This Privacy Policy explains how NOLEY collects, uses, discloses, and safeguards personal information when you visit or interact with our websites, mobile sites, emails, SMS/MMS messages, social media pages, and any online services that link to this policy (collectively, the “Service”). By using the Service, you agree to this Privacy Policy and our Terms of Service. If you do not agree, please do not use the Service.

This policy does not apply to protected health information under HIPAA. NOLEY is not a medical provider or health insurer.

Children and Individuals Under 18

Our Service is not intended for or directed to persons under 18. IF YOU ARE UNDER 18, DO NOT USE THE SERVICE. We do not knowingly collect personal information from children. If you believe a child has provided us personal information, contact hello@noley.com and we will delete it.

Personal Information We Collect

We collect personal information when you use the Service, create an account, make a purchase, sign up for emails or SMS, participate in surveys, contact support, or otherwise interact with us. The categories may include:

• Contact Information: name, email address, mailing address, phone number.
• Account & Authentication: username, password, account IDs.
• Order & Billing: products purchased, order history, and (via our payment processors) payment card details.
• Demographics: age, date of birth, gender (if you choose to provide).
• Preferences & Profile: product interests, wish lists, marketing preferences, reminders/notifications.
• Online Activity: device and browser data, IP address, unique identifiers, pages viewed, links clicked, time on site, and similar usage data collected via cookies, pixels, and tags.
• UGC & Communications: reviews, survey responses, messages to our support team.
• Sensitive Data (limited): you may choose to share information about your wellness experiences with our products (e.g., reviews or surveys). We seek to limit collection and only use such information internally for product feedback and support.

Note: We use third-party processors (e.g., Shopify Payments, Recharge, or similar) to process payments. Your payment details are handled according to their privacy terms and PCI-DSS requirements.

Sources of Personal Information

• Directly from you when you create an account, purchase, subscribe, or contact us.
• Automatically via cookies, pixels, SDKs, and similar technologies when you use the Service.
• From partners such as marketing/analytics providers or referral programs, consistent with your choices.

How We Use Personal Information

• Provide, operate, and improve the Service and your account.
• Process and fulfill orders; ship products; provide customer support.
• Send transactional messages (order confirmations, shipping updates) and respond to your inquiries.
• Personalize content, recommendations, and marketing (in accordance with your preferences).
• Conduct analytics, quality assurance, research, and product development.
• Detect, prevent, and protect against fraud, security incidents, and misuse.
• Comply with legal obligations and enforce our Terms.

Cookies & Similar Technologies

We and our partners use cookies, pixels, tags, and SDKs to operate the Service, analyze traffic, remember preferences, and personalize content/ads. You can control certain cookies through your browser settings and, where available, through cookie preference tools we provide.

Advertising, Analytics & “Sale/Share”

We may work with advertising and analytics partners who use cookies and similar tools to understand performance and serve ads that may be relevant to your interests. In some U.S. states, sharing identifiers and online activity with these partners for cross-context behavioral advertising may be considered a “sale” or “sharing” of personal information. You may opt out as described in Your U.S. State Privacy Rights below.

When We Disclose Personal Information

• Service Providers: vendors who help us operate the Service (e.g., hosting, payments, fulfillment, customer support, SMS/email, analytics). They may only use information to perform services for us and must protect it.
• Business Transfers: as part of a merger, acquisition, financing, or sale of assets, subject to this policy or successor notice.
• Legal & Safety: to comply with law, respond to lawful requests, enforce our Terms, or protect rights, property, or safety of NOLEY, users, or the public.
• With Your Consent: when you direct us to share information (e.g., with social media or referral programs).
• Aggregated/De-identified: we may use and share information that cannot reasonably identify you.

Retention

We keep personal information only as long as reasonably necessary to provide the Service, fulfill transactions, meet legal/financial obligations, resolve disputes, and enforce agreements.

Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

Managing Your Information

• Account: log in to view or update your account details.
• Marketing emails: unsubscribe via the link in our emails or contact hello@noley.com.
• SMS: reply STOP to opt out; reply HELP for help; or email hello@noley.com.
• Cookies: use browser settings to limit cookies; note that disabling cookies may impact site functionality.

Your U.S. State Privacy Rights

Depending on your state of residence, you may have the right to: (1) know/confirm whether we process your personal information and access a copy; (2) correct inaccuracies; (3) delete certain information; (4) receive information in a portable format; (5) opt out of “sale” or “sharing” of personal information and targeted advertising; (6) limit the use/disclosure of certain sensitive personal information; and (7) appeal our decision regarding a request.

How to submit a request: email hello@noley.com with your name, state of residence, the request type, and the email used on your account/order. We will verify your identity (and authorization, if submitted by an agent) before fulfilling your request. We honor the Global Privacy Control (GPC) where required.

Opt out of sale/share/targeted ads: email hello@noley.com with subject line “Do Not Sell or Share My Personal Information.”

We will not discriminate against you for exercising your privacy rights. Certain requests may be subject to exceptions under applicable law.

Sensitive Personal Information

We do not collect or use sensitive personal information for the purpose of inferring characteristics about you. If you voluntarily share wellness-related information (e.g., in reviews or surveys), we use it internally for support, product feedback, and quality purposes. You may withdraw consent by emailing hello@noley.com.

International Users

We are U.S.-based and process information in the United States. By using the Service or providing information, you understand your data may be processed in the U.S., where laws may differ from those of your country.

SMS/MMS Mobile Messaging

If you opt-in, you may receive recurring texts from us. Consent is not a condition of purchase. Message/data rates may apply. Reply STOP to opt out and HELP for help. See our Terms of Service for additional SMS terms.

Newsletters & Emails

If you subscribe to our emails, we may collect engagement data (e.g., opens/clicks) to improve our marketing. You can unsubscribe at any time via the link in our emails.

User Contributions

Content you post publicly (e.g., reviews) may be visible to others. Do not share information you prefer to keep private. We cannot control what others do with content you make public.

Linked Sites

Our Service may link to third-party websites. Their privacy practices are governed by their own policies, and we are not responsible for their content or practices.

Shopify Platform & Payments

Our store is hosted on Shopify. Your data may be stored through Shopify’s data storage and applications. Shopify stores your data on secure servers behind a firewall. Payment processing may be provided by Shopify Payments or other PCI-DSS compliant providers. For details, see Shopify’s Terms and Privacy documentation.

Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will post the updated policy on the Service and update the “Last Updated” date (and, if you have an account, we may also notify you by email). Your continued use of the Service after changes become effective constitutes acceptance.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact us:

Email: hello@noley.com
Mail: ZANEL ENTERPRISE LLC d/b/a NOLEY, 30 N Gould St, STE R, Sheridan, WY 82801, USA